Social media marketing leads, with the contact details attached
Builtlead finds the brands and creators running promotions right now, reads every profile, and hands you a list you can email, call or message today.
10,000 leads a month for $59. Your first scrape runs in about a minute.
| Account | Contact | Followers |
|---|---|---|
| @mermaidandtheoyster | mermaidshucking@gmail.com website | 2.5k |
| @prettydeadtaxidermy | prettydead@gmail.com website | 11.6k |
| @wilsonpromotionals | wilsonpromos@yahoo.com bio | 591 |
| @just_sajin | sajin_ahmed@yahoo.com bio | 28.7k |
| @mybellababy.ca | info@mybellababy.ca website | 3k |
How it works
#giveaway tag
recent posts
posts
Accounts read
profile, bio, linked site
profiles
Email & phone
ready to send
contacts
Pick your hashtags
Giveaway, contest and promotion tags in any market — #giveawayusa, #sorteio, #gewinnspiel, #แจก. Or run the built-in list.
We read the accounts
Every account posting on those tags gets read in one pass: profile, bio, linked website and contact page — business email, bio email, phone and WhatsApp.
Export or reach out
Filter to contactable leads, DM them, or push the ones you pick into a Resend segment. CSV if you would rather.
Why the list is worth emailing
Real contact details
Not guessed patterns. Business emails the profile publishes, addresses in the bio, phone and WhatsApp numbers, and whatever the linked site exposes.
Built for outreach
Follower counts, categories and the post each lead came from, so your first line is never generic.
Never the same lead twice
Handles and addresses you already have are skipped on every re-run, so a repeat scrape costs you nothing.
Any language, any market
Hashtags are matched as written — Thai, Portuguese, German — and sites are scraped for entity-encoded addresses too.
On a schedule
Set a scrape to run every morning, every Monday, or the 1st of the month. New leads land in your list, ready to push.
Credits, not seats
A credit is spent only when a lead is saved with a contact email. No contact found costs nothing.
Follow up on every lead, without lifting a finger
Drag nodes onto a canvas, wire them together, and switch the flow on. Each new lead walks it on its own — the way an n8n workflow would, already connected to your leads.
Starts on every new lead
Pick the campaigns a flow listens to; it runs the moment a scrape saves a lead.
If / else on any field
Split on email, followers, category, campaign — anything a lead carries.
Resend, done for you
Add to a segment that is created on the fly — ig-lead-{date} makes a new one each day — then send a template with its variables filled from the lead.
Instagram DMs, paced
One at a time with a pause between them, a daily cap, and never the same lead twice.
Test before it goes live
Run a flow on test data; emails come to you, nothing reaches a lead. Every run is logged.
Every block, and what it does
One node does one job. Chain as many as you like; every node can use what the ones before it found.
Starts the flow whenever a scrape saves a lead, for the campaigns you pick — or all of them. Hands on the lead and its campaign: {handle}, {email}, {category}, {campaign}, {date} and more.
Sends each lead down a yes or a no branch: has an email, follows more than 5,000, category contains "fitness", campaign equals "Gym".
Adds the lead as a Resend contact — with names and custom properties — to a segment created on the fly. ig-lead-{date} gives you a fresh one every day.
Write the subject and message right in the node, plain text or HTML, with any {tag} from the lead filled in.
Pick a published Resend template; its variables are loaded for you to fill with tags, or left to the template's own defaults.
A templated Instagram DM, sent one at a time with your pause between messages and a daily cap. Nobody is messaged twice.
Run the flow on your newest lead or on test data you write. Emails come to you, segments are left alone, DMs are only previewed.
Every run is logged with the lead it ran on. Open one to see what each step received, what it did, and where it failed.
Connect it to what you already use
Optional, and set up on one page. Add them and the whole pipeline runs without you.
Connect a session and Builtlead messages leads for you — a templated DM with {handle}, {category} and {followers} filled in per lead, sent one at a time with a pause between them. Nobody is messaged twice.
Resend
EmailSend the leads you picked into a Resend segment — pick one you already have or create it by name. Segments live in Resend, so creating, renaming and deleting them here is the real thing.
Your own
WebhookPoint Builtlead at an https endpoint you control and every lead is POSTed to it as it is found, signed with HMAC-SHA256 so you can verify the delivery. That covers a CRM, a Zap, an n8n flow or your own service. Need something the webhook cannot express? We build it with you.
Our partner
Zocial Comment is a social media comment management and listening tool for Instagram, Facebook and TikTok. It pulls every comment and message on your posts and ads into one inbox, hides or replies to them in bulk, tracks keywords and sentiment across your brand, and exports the conversations for reporting. Builtlead finds the people worth contacting; Zocial Comment handles the conversation once they answer.
Visit zocialcomment.com →Pricing
Pay by the lead, not the seat.
Growth
Most popular$59/ month
10,000 leads every month.
- Unlimited hashtags and scrapes
- Email, phone and WhatsApp
- Scheduled scrapes
- Flows: automatic emails, segments and DMs
- Resend segments, Instagram DMs and WhatsApp links
- Webhook connector and CSV export
- Duplicates never billed twice
Scale
$149/ month
30,000 leads every month.
- Everything in Growth
- 3× the monthly leads
- Priority support
Custom
Let's talk
Past 30,000 leads a month, or a list built to your brief.
- Higher monthly volume
- Your own hashtag and niche research
- Multiple seats
- API access and custom exports
Every plan starts with 10 free credits. No card.
Questions
What is a social media marketing lead?
A business or creator account that is actively promoting something, together with a way to contact them. Builtlead collects the contact details those accounts publish themselves — the business email on the profile, an address or phone number in the bio, a WhatsApp link, and anything on the website they link to.
Where do the contact details come from?
From what the business published. Builtlead never guesses an address from a name and a domain, which is why the lists are smaller than others you will be quoted and why they do not bounce. It reads the profile first, then the bio, then the linked website and up to three of its contact or about pages.
Which platforms does Builtlead cover?
Instagram today, which is where giveaway and promotion activity concentrates. Every lead carries the post it came from, the account handle, follower count and category alongside the contact details.
How much does it cost?
Growth is $59 a month for 10,000 leads and Scale is $149 a month for 30,000. New accounts get 10 free credits with no card. Above 30,000 leads a month, pricing is custom.
What exactly uses a credit?
One credit is spent only when a lead is saved to your account with a contact email. Accounts where no contact is found cost nothing, and a duplicate of a lead you already have is never billed twice — so re-running the same hashtags only charges for what is new.
Can it send the outreach too?
Yes. Build a flow and every new lead is handled automatically: added to a Resend segment, sent a Resend template email, or sent an Instagram DM, with if/else branches in between. DMs go out one at a time with a pause and a daily cap, and nobody is messaged twice. You can also DM or push leads by hand from the leads table. Every lead carries a WhatsApp deep link and a CSV export.
Is this legal?
Builtlead only collects information businesses have published publicly. Having an address is not the same as being allowed to mail it, though: GDPR, CAN-SPAM, PDPA and their equivalents apply to you as the sender, and you are responsible for having a lawful basis to make contact and for honouring opt-outs.
Is Builtlead affiliated with Instagram?
No. Builtlead is an independent product and is not affiliated with, endorsed by or connected to Instagram or Meta Platforms, Inc.